Tag Archives: romance

“Addyi” to Add Hope for Women with Low Libido

Flibanserin, now referred to as Addyi to the public, is a drug that’s been under study as a non-hormonal treatment for pre-menopausal women with hypoactive sexual desire disorder; it’s expected to be widely available at pharmacies October 17.

Clinical Trials for Addyi have been performed on 11,000 women making it the largest ever for a women’s drug! These extensive trials found the drug increased their desire, decreased their distress and increased their number of sexual events. Importantly, the drug has shown minimal side effects compared to those for male sexual dysfunction – in fact, compared to most drugs, period. It’s time to trust pre-menopausal women with this condition (and the health practitioners who advise them), to decide if this is right for them. 

Although Addyi is often referred to as “female Viagra,” it works entirely differently. Unlike the blue pill, which increases blood flow to the genitals and is taken only as-needed, Addyi targets the central nervous system and is taken every day. Over time it alters the balance of chemicals in the brain, in a fashion not unlike what you see with antidepressants. On the technical level, it boosts dopamine and norepinephrine, which are tied to sexual excitement, while regulating serotonin, which is linked to sexual inhibition. This, its supporters say, increases women’s desire.

I’m so excited to finally see notable progress in this arena. When it comes sexual health research women are light years behind men! Men’s sexual health research started in the 1970’s – with 26 now approved medications for male sexual dysfunction. Although the FDA approved Viagra for men in 1998, and a host of prescription drugs since then, the FDA has not approved any medications for women’s sexual function. The FDA describes this as an “unmet medical need.”

“An unmet need…” I’ve listened to tens of thousands of stories from women across the world since starting Pure Romance; I can say with confidence, this is an unmet medical need in our society. Its passage is groundbreaking for women suffering from the disorder, and also opens doors for future research and advances in the field of women’s sexual health. It’s issues like these that motivated me to start the Patty Brisben Foundation for Women’s Sexual Health in 2005. Since starting the Foundation, we are proud to say we have raised $2.5 million for sexual health research. Yet, there is still more work to be done and a huge need for research and education in this field.

For women that suffer from sexual dysfunction and who are trying to make their relationships stronger, it can be heartbreaking. It’s not their fault if the sexual desire just isn’t there. 1 in 10 women suffer from Hypoactive Sexual Desire Disorder; while, about 5 percent of men in their 40’s suffer from sexual dysfunction. Women have come a long way in our society over the last century, from lobbying for the right to vote to successfully balancing family and careers. It’s time to talk about equality when it comes to the big pink elephant in the room – gender equality in the field of sexual health research. If you would like to learn more about this topic or the Patty Brisben Foundation for Women’s Sexual Health, please visit our foundation website.

Click below to watch my interview on this topic on Cincinnati’s Local 12 News below!

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My New Signature Fragrance: Flirt


I’m still coming down from the incredible high of announcing our new Pure Romance products at our National Training in Las Vegas!!! There’s nothing that makes me happier than seeing the Consultants share in my excitement about a new Pure Romance product, especially one like Flirt, that I put my heart and soul into creating.

Many asked me what inspired me to create this fragrance so I wanted to share the inspiration in my blog. It all started while we were in New York receiving an award for Truly Sexy. The next morning, I was having breakfast at Audrey-Hepburn_A-Life-in-Full-Circle_HD_768x432-16x9The Palace when I noticed a small room off to the right of the bar area that seemed to be calling my name. When I wandered into this room, I was surrounded by larger-than-life photographs of “old Hollywood” Movie Stars. The pictures stretched from floor to ceiling, such a glamorous sight! But no photo caught my attention more than that of Audrey Hepburn. I stood in front of her beautiful portrait in complete admiration. There’s something so flirty and mischievous, yet so sweet and innocent about the look in Audrey’s eyes. This is what I asked our designer to capture when creating the bottle for Flirt, and the energy behind the scent itself.

I am so proud of this fragrance and its packaging. Many we’ve worked with in the perfume industry have told us that they’ve never seen anything like it, which makes me smile. When it comes to our products, I’ve always tried to stay ahead of the trends.  I’m also proud that we’ve been able to create a perfume that is elegant, yet affordable. Flirt is being bottled by one of the world’s top perfume houses.

When we walk into a fine department store and pick up something like Flirt, we are going to have to part with $200 or more! Here is a beautiful scent that is a fraction of the price, but you know you will feel so pretty wearing it. Not all of us have the money to splurge on expensive fragrances, but every woman deserves luxury in her life, and Flirt gives every woman the chance to experience it. I wanted to create a fragrance collection that is exclusively ours and one that makes our Consultants proud. I can’t wait to hear what you think once you try it. Please share your feedback in my comments section!

*Audrey Hepburn Photo Credit: Biography.com

Father’s Day Blog Series: Men of Pure Romance

Shannon and Steve Hamaker celebrated their 10th anniversary last April. They have two children named Foy and Jett, ages 7 and 2. They live in Fort Collins, CO.

Describe three responsibilities you take on to help out with the kids and/or your wife’s Pure Romance business.

1. Before her parties, I load up the van with all of her product bins, so she is not in a rush to load all of her products and get out the door. I know how many times she has to load and unload so I try to lighten the load on her.

2. Shannon’s parties usually end around 9 or 10 PM and she stays up after she gets home to place orders, etc. Both of our young boys get up pretty early (6 AM). I like to get up with them and make breakfast so she can sleep a little longer before she starts her day.

3. I often try to help her ship packages, get order forms or guest materials ready for her party, and even design special party invites for her.

What are your secrets to a successful marriage? 

Shannon and I have been married for 10 years and every year presents a new challenge. We have both learned that the only way to adapt and survive those challenges is effective communication. We try to sit down every Sunday and plan the week. We go on dates a couple of nights a month. I have found that just giving my wife some form of non-sexual physical contact can do wonders for both of us. Long hugs in the kitchen while we’re making dinner. Giving her a back or foot massage. Snuggling with her in our back yard hammock on a warm Spring day. You would be amazed how much more secure you’ll both feel.

What is something you admire about your wife – please explain/describe?

I admire so many things about Shannon. The one thing I really admire is her passion to make other people happy and successful. When Shannon first started doing Pure Romance, I honestly had no idea how much she was changing lives and how she would continue her journey for 10 amazing years! She is SO giving, caring and sympathetic to everyone around her. Every time I meet new girls on her team they always tell me how much they love Shannon and how amazing she is. I 100% agree with them! She is truly amazing and touches so many lives.


Marriage in this modern-day-society can be a difficult thing to manage, especially when you are a hard-working businesswoman. What are some secrets that you practice in your marriage to build into your relationship? Obviously he’s a keeper!

We both know that there is a mutual respect for each other and that is ALWAYS there despite any frustrations. There is nowhere to go but up, and we are going together! We keep one another in check by setting our goals together every year. We talk about what we want for our personal, business, and family goals each year. That way we can support each other and have a clear vision on what we both want for the family.


We love to have a good time together, too! Steve keeps me laughing and is not afraid to be goofy and let loose. We love going on dates to themed parties, skiing, concerts, hikes and bike rides. Sometimes just a simple coffee date ends up in laughter, and is much needed to stay connected.

We also grow together through parenting classes, church small groups, and recently just started Dave Ramsey’s Financial Peace classes. It is hard work to have a healthy marriage, but so worth it!

Do you have anything special planned to celebrate Father’s Day?

YES! The Ben Folds Concert at Red Rocks! We are so excited!!!

You have screamed your husband’s name and made it obvious that he has been a wonderful supporter of you, your family and your business. Can you give me a story about how he has supported you?

Too many stories to tell! Aside from loading my car for every party and taking on bedtime routines with our boys?!  Well, one of the sweetest things Steve ever did was at World Conference 2014; right before the Awards Night, he gave me a necklace to congratulate me on making Board of Directors. It wasn’t the necklace that was the best part – it was what he said that made it even more special. Steve told me he was proud of me and he knew I had worked hard to get there. We had recently moved and it was a time of change for us so it meant that much more to me.


I often will hear Steve telling others about what I do for a living, and he has such a respect for the mission of Pure Romance that I can hear it in his voice! He is great at marketing for me!

My thoughts: These two “get it.” If you’re reading this and you have a partner on the fence about you getting into this business, Steve would be a great person to talk to about it. He sees beyond the moneymaking side of Pure Romance, he realizes the value that Shannon brings to others by helping couples maintain their relationships, and educating them on healthy intimacy and sexual health. We all want to play an important role in this life, and being able to show your significant other that you’re not only successful, but you’re also changing lives is huge!

Steve celebrates the successes not only of Shannon, but all of the women on her team. When other women share their stories of empowerment, Steve is so proud of their achievement. His support of the entire team further underlines the depth of his caring for Shannon’s team and his unwavering support of her business.

While Steve and Shannon have individual goals, business goals, and goals for their family. Their strong family unit allows them to take on whatever obstacles come their way. Their keys to success are that Steve is an excellent example to his two sons for how a woman deserves to be treated; and Shannon has defined her boundaries and has shown by putting herself first she hasn’t distracted from her family and their needs.

Steve and Shannon clearly have what it takes to keep the love alive, which is the best gift they can give their children. It’s easy for some  men to get the wrong idea about what a woman needs when it comes to romance (after all, that’s why Pure Romance has been educating couples for over two decades!). Steve’s point that just a hug or affectionate touch here and there or the ability to make you partner laugh can keep that spark burning. And that’s not the only way they keep the passion alive. They share adrenaline-rush activities that add excitement to their partnership. Studies have shown that those who confront fears together, like skydiving or roller coasters, also strengthen their bond just by going through it together.

Something tells me these two will be hiking, biking and partying even when they have great grandchildren running around. And thank goodness for that. Life would be a lot more boring without people like this in it!

It’s in his Kiss, or an MRI?

I wouldn’t change my profession for the world, but if I had to choose another field of interest, it would definitely be research. (This is probably why The Patty Brisben Foundation for Women’s Sexual Health has such a special place in my heart.) When I caught the following GMA segment over my morning cup of coffee, I was fascinated. The hosts discussed new research that indicated that brain scans may be able to identify feelings such as love. I really enjoyed the debate and sidewalk-interviews – especially the person who said, “I don’t have to look at an MRI to know how much I’m in love” – but how do we really know what another person is truly feeling?

Just like we regularly schedule annual physical exams, one day there could be a world where people try to “avoid heartache” by using an MRI to make sure their partner is really in love with them. This could be an especially helpful tool with my newest reality show guilty pleasure, Married at First Sight.

BUT – all joking aside: I’m a firm believer that even if one is in love, he or she can fall just as quickly out of it. People fall in and out of love over days, months and years. A brain scan might show how someone’s feeling in the moment, but not how long love will last. If you’re not keeping it fresh, communicating, working on you relationship than it doesn’t matter what an MRI can tell you, because what shows up on that scan won’t have the staying power you need to make it over the long run.

What do you think? I found this study to be intriguing and regardless of where this research takes us, I believe that only we can determine the outcome of how our relationship will play out with our significant other. We always have to work to keep Pure Romance in our relationships!

Stop and Thank You, Baby

PattyThanksgivingBlogI was sitting in an airport Starbuck’s the other day feeling especially grateful, when all of a sudden lyrics from a song playing on the radio interrupted my thoughts:  “I want to stop and Thank you, Baby.  How sweet it is to be loved by you.” Isn’t that always just the way? It also seemed very apropos with Thanksgiving just around the corner. Many people equate this song with romance, but the funny thing about it was that the first thing I actually thought of was my family and all of the amazing Consultants that have continued to inspire me for over 20 years in this business! Continue reading