Inspiring Women to Live with Poise, Flair, and Purpose

Pure Romance Holiday Bookings

Get ready Pure Romance Consultants, Black Friday is just a few weeks away, which means it’s time to kick your holiday parties and packaging into high gear! It’s time to start putting holiday flyers out at your Pure Romance parties and in Hostess bags, or pass them out with your business cards at networking events. Get on it, Ladies! The easier you make holiday shopping on your customers the better!

When I was a Consultant, I loved hosting a Holiday Open House (where do you think the Pure Romance Corporate Valentine’s Day Warehouse Sale first started?). It is a great way to get people who normally didn’t book a party around the holidays to stop by without committing to hosting a party. So many of your customers will be stuck in entertainment mode over the next two months, so inviting them to your home for an Open House takes a ton of pressure off them, and that accommodating gesture also translates into more sales for you. You can also make it more convenient for them by pre-packaging products for gifts. I always brought gift bags and tissue paper and wrapped for my customers at the party.

Pure Romance is launching its own holiday gift sets on November 14th, but there’s still so much you can do in the meantime to dress up your own products and create gift baskets that will leave a lasting impression. ULine is a wonderful 24-hour giftwrap and packaging website that is affordable and will ensure your party gifts look beautiful. How a product is presented is just as important as the quality of the product itself. If you have to make your dollar stretch (like many do during the holiday gift-giving season), take a walk down the aisle of your neighborhood Dollar Store. Michaels also has so many products to help you get crafty and always offer incredible discounts. Both of these stores have an impressive collection of cute gift bags and the like to help you get more creative.

You can also add some fun holiday details like a hot chocolate corner and wrapping station. Invite your Consultants from your team to shadow you so they can do the same thing next year and become more seasoned. I would often encourage my team to book parties or pass out cards at my Open Houses; after all, when your team is successful, you will be successful. And a good leader is always proud to see her team succeed.

When it comes to holiday parties, Open Houses or gift packaging, it’s not just limited to November and December. These are great ideas to use for Valentine’s Day and other holidays throughout the year. When you have your client’s attention, don’t forget to promote our upcoming new product launch in January and incentivize them to book a party in preparation for Valentine’s Day, the most romantic day of the year!

11TH Annual Patty Brisben Foundation Gala


“The best way to find yourself, is to lose yourself in the service of others.” — Mahatma Gandhi

I truly believe in the power of giving back. It has the power to change you, to make you stronger.  It’s not something you do alone, if your cause is great, people will join hands with you. And lucky for me, that is exactly what has happened with the Patty Brisben Foundation for Women’s sexual health.  The community, Pure Romance Corporate staff, and Pure Romance Consultants have stepped up in such a BIG way.  I’m still on a high from this year’s 11th Annual Patty Brisben Foundation Gala this month at Green Acres Art Center in Indian Hill, a suburb of Cincinnati – and by far the most beautiful location we’ve ever held the fundraiser. The event helps fund educational programs led by the Foundation and has assisted in raising more than $3.5 million in funding to support sexual health and well-being research projects and educational initiatives.

14570340_1132143063528767_4068456772743639391_nThe theme for this year’s Gala was “Cirque du Santé’” – celebrating the Circle of Health that connects women everywhere to happier, more satisfying lives. I wasn’t the only one tip-toeing on cloud nine that night…unique Cirque aerialists were suspended in mid-air on lyras, and beautiful Cincinnati Ballet Dancers, Tina LaForgia Morse and James Gilmer danced under the stars. It was quite a spectacle I will absolutely never forget! (Special thanks to Jan Rhodes, our event planner who creates absolute magic with every PBF and Pure Romance event she touches.)

I started this Foundation to enhance women’s sexual health and well-being through research, education, and community involvement. With a vision to fund the necessary research to keep our sisters, friends, daughters, and granddaughters happy, healthy, and empowered for years to come. (For more information on our mission, please visiwww.pattybrisbenfoundation.org.) I’m proud to say this event raised $210,000 toward this cause and I couldn’t have done it without the love and support of all of those mentioned at the close of this blog!!

What’s next? For more than ten years, we have been able to make waves in Cincinnati and wake people up when it comes to this cause (although there’s always more work to be done).  Now, I’m ready to take this mission even further…Baltimore and Michigan Consultants, are you listening? These would be my first two choices when it comes to shedding more light on w14725465_10154717083288606_2402894823758888182_nomen’s sexual health and I know I can count on you to make this a reality. The Patty Brisben Foundation provides grants from all over the world, and is supported by a network of physicians and experts from throughout the country…so why would we just work toward this cause here in Cincy?

And speaking of the Pure Romance Consultants, a HUGE THANK YOU to all of those who have been the “soldiers” and feet on the street spreading the importance of this cause. So many traveled miles to attend. It shows me how serious they are and how truly important this mission is to them.

When fighting for an important cause, we are better together than alone. When I first started in this business, I was so grateful for those who stepped up to help, and that is still true today. I’d like to show gratitude here for so many who made this event a success…

A special thanks to our sponsors: Cal Exotics, Classic Erotica, My Joy Collection, Pure Romance, David Millet, PNC, Terracotta, Touchstone, Thompson Hine, and Fifth Third Bank, Cincinnati Bell, Evelo/Singer/Sullivan Group, Vorys, and UC Health, BB&T, CAI Insurance, Deloitte, Eye and I, GameDay Communications, Kendra Scott, Mercedes Benz of Cincinnati and West Chester, Mount Union University, Premiere Center for Health and Wellness, Saks Fifth Avenue, Sportsheets, Thatcher Technology Group, Tier 1 Performance Solutions, Titlebaum Sales, UC OBGYN, and Zalla Companies.

Several of our vendors flew in from California – they aren’t just selling product, but paying it forward by working with our physicians to14502931_1132143716862035_7895008794417199301_n develop products that help women with issues pertaining to their sexual health.

My staff and volunteers who worked tirelessly hour after hour to plan this event and ensure it was a success.

The endless support from my family, including my son and CEO of Pure Romance, Chris Cicchinelli, who made an awesome auctioneer with emcee WCPO’s Tanya O’Rourke.

All of the amazing restaurants who have been on board since day one, such as Nada and Montgomery Inn, and those who have joined in the last few years. When people come in town, I’m excited to send them their way.

Finally, who could forget City Council Member, Amy Murray, who proclaimed October 8, 2016, “Patty Brisben Day” in the City of Cincinnati. What a tremendous honor! I’m already excited to begin planning for next year’s event. SAVE THE DATE: Saturday, Oct. 7th, 2017 at Green Acres! We hope to see all of you there!

Just Breathe!

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Consultants reading this know we do what we love, and we work smarter, not harder, doing it.  At our corporate headquarters, it’s no different. We put our heart and soul into everything we do for our Pure Romance family, and sometimes that means there’s little time for resting.

Last month, our staff worked tirelessly, day and night during National Training so we gave back to them with a special thank you – desk-side massages! My motto has always been to make sure you take time to pamper and reward yourself for a job well done. If you’re not healthy, you’re not going to be much help to anyone else – and our business is all about helping others!

One thing I’ve found life changing is yoga, meditation and just breathing and I’m not the only one! Recent Harvard studies found that the brain actually changes after long-term meditation and mindfulness. There have been many times I’ve been working on something at my desk and I stop and realize my shoulders are tense and my breath is short – I’ve learned to let go and let my body be at peace. We also reinforce this with our staff offering meditation and yoga through certified trainers at our office. It helps keep us in check and ultimately balanced and healthy.

Life is moving faster than ever. If you’re a Pure Romance Consultant, I strongly recommend looking into these types of classes in your community. You would be amazed how much it can impact your business. Just focusing on your breathing and releasing stress from your body before a party can make a world of a difference in how your customers respond to you and even your sales! When I’m on the road, I’ve found that a lot of our Consultants are using these wonderful techniques already – it shows they are putting themselves first; that might sound narcissistic to some, but I disagree. There’s an old saying I grew up with: “If Mama ain’t happy, aint’ nobody happy!” and there’s something to be said for that. If we can’t find outlets to get rid of and manage our stress, we just aren’t of use to anyone. That being said…take a few moments and just breathe!

Unstoppable

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You might have seen this quote on my Facebook page – truly words to live by! Since launching Pure Romance more than three decades ago, there were many times that I could have given up…could have let negativity or fear stop me or stand in my way.  That was never an option. I knew that there was always one more woman who needed a voice – needed someone to give them permission to speak honestly about sexuality – needed to be empowered.

Empowerment is not a one-woman show. It grows stronger when you are able to lean on your friends, family and sister Consultants – especially when challenged. I should add, when it comes to any cause worth fighting for, you will be challenged.

Many women have asked me how I overcame obstacles and remained unstoppable throughout the years. Here are just a few tips from years of experience working in this industry!

  • The pink elephant in the room. We address a topic that is still wrapped in stigma. There will always be someone who is going to be negative about this business. It’s nothing new. Many advocates throughout history have challenged the status quo; do you think Madonna would have had the same effect on the world if she let others stop her from Expressing Herself? Stigmas and negativity never stood in my way. I was doing this for the betterment of women and knew that women needed to make decisions about their sexuality within their very own bedrooms. The most negative people are often the least educated on what Pure Romance is truly about. That’s why we have to push further.
  • Dealing with let downs or disappointment. Regardless of what you do for a living, there will always be disappointments in your work and personal life. Pure Romance Consultants reading this know what it feels like to have a party cancelled or show up to a party with only two people in the room. I tried to look at every negative experience as an opportunity. Sometimes, I found I had better sales when I had a small showing versus a packed house! Not to mention, one of those two guests could end up joining your team as a Consultant. Take a negative and turn it into a positive. That’s when you’re truly unstoppable.
  • Creating your own opportunities! I’ve heard Consultants say things like, “I can never book a party.” Most of the time this is because they aren’t talking about it to others, or showing their enthusiasm about their business. The more you surround yourself with other Consultants, use the online training classes, and show up at local team meetings in your city, the more enthusiastic you will be about your business. Consultants who educate themselves are more confident and fearless when it comes to sharing Pure Romance with others. I was so proud looking out at all of the faces at National Training last month. Everyone was so positive and hungry for more knowledge. Each Consultant came from near and far to learn more so they could ultimately lift others up and bring that same positivity into their lives. Those ladies truly get it!

In just a few weeks, we will connect with all of you again during our Pure Romance Unstoppable Bus Tour September 14th – October 27th. I am so excited to be visiting some of your cities and hearing your stories this Fall.  Our team is bringing the training to you across the country to reconnect with our Consultants and remind them that they, too, are unstoppable on this mission to stand up for other women and change the lives of women.

A LETTER TO MY MOM

Dear Mom,

This is the first Mother’s Day without you here.  I keep thinking to myself that I wish I could be taking you to a special brunch this morning, but instead we’ll be celebrating your life and legacy.

I thank God every day that I had the opportunity to be with you during your final days.  Throughout your pain, you continued to be a spirit of hope.  You taught me what it was to fight with dignity.  But most importantly, you shared with me some lessons that have changed my life over the last year.

Life has a funny way of teaching us like that—it was during some of your weakest moments that you taught me life’s greatest lessons.  And for that, I am forever thankful!

Thank you for teaching me that love multiplies.

As a mother, you think you can’t possibly love anyone or anything more than your children.  Then, grandchildren come along and prove you all wrong.

Being a grandma is truly one of life’s greatest gifts and the relationship with a grandchild is one that cannot be put into words. As a grandmother, or as my ten grandkids call me, Mimi, you’re able to love fully with less worry. The pressure of creating the rules or keeping a roof over their head is no longer a distraction. You’re able to live in the moment and cherish your time together.  Thank you for reminding me to make the most of each opportunity I get to be with them.

Thank you for teaching me to be courageous.

You shared with me your regret over not confronting some of the more difficult conversations with your children over the years.  You told me that you wish you would have said and done more.  Please know, that I was listening to each and every word and they’ve helped me to be brave enough to do this with my own children.

As our families continue to grow, we tackle new challenges and changes, and that often means talking with one another through those often-difficult experiences. Although it can be uncomfortable, you reminded me that we have to sometimes continue to be a parent and not a “friend” to our children. We sometimes have to show them how much we truly love them by taking a harder stance.  And most importantly, we have to give our children time to go find themselves and to seek the answers on their own.

 Thank you for teaching me the importance of hard work.

You had the most incredible work ethic.  Mom, you taught me the power of ambition, strength and dedication.  You lead by example and I carried those hard-work lessons with me when I started my own business.

My only wish is that you would have rewarded yourself more and taken more time for you‑you deserved it. I share this lesson with my friends who constantly make everyone else a priority. “It’s okay to treat yourself and put yourself first—you earned it.” And today, on Mother’s Day, I think this message is more important than ever.  Every woman out there (mothers, grandmothers, step-mothers, aunts, and any women who gives of herself to mentor others) should do something wonderful for herself today, and I hope someone is doing something thoughtful for you, too.

I wish I had said more of this when you were here. I would love for one more conversation with you so I could tell you all this in person. But I hope you’re celebrating today in Heaven with Grandma Jewel, as you told me she was with you during your final days.

Love you always,

Patty

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