Get ready Pure Romance Consultants, Black Friday is just a few weeks away, which means it’s time to kick your holiday parties and packaging into high gear! It’s time to start putting holiday flyers out at your Pure Romance parties and in Hostess bags, or pass them out with your business cards at networking events. Get on it, Ladies! The easier you make holiday shopping on your customers the better!
When I was a Consultant, I loved hosting a Holiday Open House (where do you think the Pure Romance Corporate Valentine’s Day Warehouse Sale first started?). It is a great way to get people who normally didn’t book a party around the holidays to stop by without committing to hosting a party. So many of your customers will be stuck in entertainment mode over the next two months, so inviting them to your home for an Open House takes a ton of pressure off them, and that accommodating gesture also translates into more sales for you. You can also make it more convenient for them by pre-packaging products for gifts. I always brought gift bags and tissue paper and wrapped for my customers at the party.
Pure Romance is launching its own holiday gift sets on November 14th, but there’s still so much you can do in the meantime to dress up your own products and create gift baskets that will leave a lasting impression. ULine is a wonderful 24-hour giftwrap and packaging website that is affordable and will ensure your party gifts look beautiful. How a product is presented is just as important as the quality of the product itself. If you have to make your dollar stretch (like many do during the holiday gift-giving season), take a walk down the aisle of your neighborhood Dollar Store. Michaels also has so many products to help you get crafty and always offer incredible discounts. Both of these stores have an impressive collection of cute gift bags and the like to help you get more creative.
You can also add some fun holiday details like a hot chocolate corner and wrapping station. Invite your Consultants from your team to shadow you so they can do the same thing next year and become more seasoned. I would often encourage my team to book parties or pass out cards at my Open Houses; after all, when your team is successful, you will be successful. And a good leader is always proud to see her team succeed.
When it comes to holiday parties, Open Houses or gift packaging, it’s not just limited to November and December. These are great ideas to use for Valentine’s Day and other holidays throughout the year. When you have your client’s attention, don’t forget to promote our upcoming new product launch in January and incentivize them to book a party in preparation for Valentine’s Day, the most romantic day of the year!