Inspiring Women to Live with Poise, Flair, and Purpose

The Patty Brisben Foundation For Women’s Sexual Health 10th Annual Gala

This Saturday, we are hosting the Patty Brisben Foundation for Women’s Sexual Health Gala with a glamorous Golden Age, Old Hollywood theme. Pure Romance has always been an event-driven company – and that passion certainly carries over to the Foundation. We truly pride ourselves on making our events fun! Every year, we strive to make this event bigger and better than the year before, as well as give our patrons an experience they will always remember. If you’ve been to one of our past galas, you know that this isn’t always an easy task; however, we have a brilliant and creative team, and we always find a way to out-do ourselves. And let me tell you, this year’s event will be truly incredible. As the 10thanniversary of the gala, we will be pulling out all of the stops! From the moment our guests arrive to the very last dance, there will be fun-filled, paparazzi-laden Old Hollywood – themed spectacles and surprises. Click on the image below to view the official digital invite.

Screen Shot 2015-10-02 at 5.41.32 PM

The Gala gives us the opportunity to introduce even more people to the importance of women’s sexual health, and thank all of those who have worked diligently to contribute to this cause. It’s also a time to discuss upcoming initiatives, and celebrate all that we have accomplished this past year within our Foundation’s four areas of focus, including Vulvovaginal pain disorders, Sexual Health issues Related to Peri-Menopause and Menopause, Intimacy-Related Sexual Dysfunction After Cancer Treatments and Libido and Desire.

We are proud to announce that we raised $464,000 for women’s sexual health in 2014 alone.

I feel so blessed to have had the opportunity to watch this organization grow over the years, but there are still people out there who continue to feel uncomfortable when it comes to addressing women’s sexual health. I would never want my daughters, granddaughters, and great-granddaughters to suffer just because no one wants to speak up about the “big pink elephant” in the room. The Patty Brisben Foundation for Women’s Sexual Health is led by people who aren’t afraid to stand up and let people know just how critical this issue is, not just to women, but to the very families their lives also touch. I’m so proud of the team behind this organization and the path we continue to blaze for women’s sexual health.

Please take a moment to read about some of the grants made possible by our Foundation here!

Giving Back

It’s no secret that I’m passionate about Women’s Sexual Health. Other causes that have peaked my interest include Alzheimer’s research and support, as well as the inner city school system. When Pure Romance first moved its office to downtown Cincinnati, I started hearing stories about children who were not eating after they left school, or who were not getting the support they needed. This really bothered me, and our staff jumped at the chance to adopt a classroom of children who we visit regularly and show constant support. It is such an awesome experience for us because we are not only helping others, but have the opportunity to see and appreciate another side of our employees, outside of the working environment.

We have so many chances to set an example for those around us; I taught my kids early on the importance of giving back. I wanted them to feel connected with the community and help them realize that there was something bigger than themselves – to see what our values are and how it important it is to give back. By committing to give each year, you are setting an example for your own family and everyone around you.

As we approach Breast Cancer Awareness Month in October, as well as what some call “fundraiser season” this fall, ask yourself: What is it that gets you fired up and ready to make a change? When you are running a successful business, you should always commit to giving a percentage back every year. There are so many reasons to do this: the most important is that it’s helping others and giving back (and feels good to do so!), and it also helps get your name out in a positive light. IMG_7009Many don’t know where to start –it can be as simple as picking your favorite foundation and donating a silent auction with Pure Romance pampering, massage and communication gift basket (don’t forget to include your business card!). Be sure to keep the letter from the foundation for your donation because it can be used for your tax deductions at the end of the fiscal year.

Many ask me if I did this when I was a Consultant, and the answer is yes. I truly believe that when you do good, then good will come back to you. We’d love to hear your stories about how you’ve given back and what you’re doing to give back this year. Please share your comments here!

“Addyi” to Add Hope for Women with Low Libido

Flibanserin, now referred to as Addyi to the public, is a drug that’s been under study as a non-hormonal treatment for pre-menopausal women with hypoactive sexual desire disorder; it’s expected to be widely available at pharmacies October 17.

Clinical Trials for Addyi have been performed on 11,000 women making it the largest ever for a women’s drug! These extensive trials found the drug increased their desire, decreased their distress and increased their number of sexual events. Importantly, the drug has shown minimal side effects compared to those for male sexual dysfunction – in fact, compared to most drugs, period. It’s time to trust pre-menopausal women with this condition (and the health practitioners who advise them), to decide if this is right for them. 

Although Addyi is often referred to as “female Viagra,” it works entirely differently. Unlike the blue pill, which increases blood flow to the genitals and is taken only as-needed, Addyi targets the central nervous system and is taken every day. Over time it alters the balance of chemicals in the brain, in a fashion not unlike what you see with antidepressants. On the technical level, it boosts dopamine and norepinephrine, which are tied to sexual excitement, while regulating serotonin, which is linked to sexual inhibition. This, its supporters say, increases women’s desire.

I’m so excited to finally see notable progress in this arena. When it comes sexual health research women are light years behind men! Men’s sexual health research started in the 1970’s – with 26 now approved medications for male sexual dysfunction. Although the FDA approved Viagra for men in 1998, and a host of prescription drugs since then, the FDA has not approved any medications for women’s sexual function. The FDA describes this as an “unmet medical need.”

“An unmet need…” I’ve listened to tens of thousands of stories from women across the world since starting Pure Romance; I can say with confidence, this is an unmet medical need in our society. Its passage is groundbreaking for women suffering from the disorder, and also opens doors for future research and advances in the field of women’s sexual health. It’s issues like these that motivated me to start the Patty Brisben Foundation for Women’s Sexual Health in 2005. Since starting the Foundation, we are proud to say we have raised $2.5 million for sexual health research. Yet, there is still more work to be done and a huge need for research and education in this field.

For women that suffer from sexual dysfunction and who are trying to make their relationships stronger, it can be heartbreaking. It’s not their fault if the sexual desire just isn’t there. 1 in 10 women suffer from Hypoactive Sexual Desire Disorder; while, about 5 percent of men in their 40’s suffer from sexual dysfunction. Women have come a long way in our society over the last century, from lobbying for the right to vote to successfully balancing family and careers. It’s time to talk about equality when it comes to the big pink elephant in the room – gender equality in the field of sexual health research. If you would like to learn more about this topic or the Patty Brisben Foundation for Women’s Sexual Health, please visit our foundation website.

Click below to watch my interview on this topic on Cincinnati’s Local 12 News below!

Screen Shot 2015-09-16 at 10.57.55 AM

Say “I Do”…Every Year

A friend recently emailed me a link to a story on the TODAY Show’s website that featured a couple celebrating their 40th wedding anniversary who recreated their wedding photos.

Screen Shot 2015-09-04 at 2.06.30 PM

It reminded me of an older couple named Bill and Jeanne that lived in my neighborhood when I was a teenager. Bill worked the night shift at Ford Motors and every year on their anniversary, he’d come home to Jeanne cooking dinner for him in her wedding dress. Never being married at that time (and just learning about love), I remember thinking it was a little strange and not for me. But looking back at it now, I think it’s a great example of how this couple made a special effort to celebrate the love that brought them together. Every couple is different in the way they do so, but as long as they are doing it, that’s the most important thing.

Most wedding dresses never see the light of day after the Big Day, so they certainly got the most bang for their buck! Not to mention, Jeanne loved using the dress as a way stay on top of fitness and was proud to say she fit in her wedding dress every year. I’ll never forget her advice to me to always keep yourself in check – this couldn’t be more true as we start to settle into comfortable routines and run the danger of taking our partner for granted.

When we fall in love, we sometimes forget where it all started. We don’t take the time to remember those early butterflies, and recreating your first date or looking through old photos to relive memories together is a wonderful way to reignite the embers of passion.

If you are reading this blog, we know you already understand the benefits of intimacy and relationship enhancement products offered by Pure Romance; what else do you and your significant other do to keep the romance alive? Please share some thoughts in my comments section on how you keep the spark alive in your long-term relationship.

My New Signature Fragrance: Flirt


I’m still coming down from the incredible high of announcing our new Pure Romance products at our National Training in Las Vegas!!! There’s nothing that makes me happier than seeing the Consultants share in my excitement about a new Pure Romance product, especially one like Flirt, that I put my heart and soul into creating.

Many asked me what inspired me to create this fragrance so I wanted to share the inspiration in my blog. It all started while we were in New York receiving an award for Truly Sexy. The next morning, I was having breakfast at Audrey-Hepburn_A-Life-in-Full-Circle_HD_768x432-16x9The Palace when I noticed a small room off to the right of the bar area that seemed to be calling my name. When I wandered into this room, I was surrounded by larger-than-life photographs of “old Hollywood” Movie Stars. The pictures stretched from floor to ceiling, such a glamorous sight! But no photo caught my attention more than that of Audrey Hepburn. I stood in front of her beautiful portrait in complete admiration. There’s something so flirty and mischievous, yet so sweet and innocent about the look in Audrey’s eyes. This is what I asked our designer to capture when creating the bottle for Flirt, and the energy behind the scent itself.

I am so proud of this fragrance and its packaging. Many we’ve worked with in the perfume industry have told us that they’ve never seen anything like it, which makes me smile. When it comes to our products, I’ve always tried to stay ahead of the trends.  I’m also proud that we’ve been able to create a perfume that is elegant, yet affordable. Flirt is being bottled by one of the world’s top perfume houses.

When we walk into a fine department store and pick up something like Flirt, we are going to have to part with $200 or more! Here is a beautiful scent that is a fraction of the price, but you know you will feel so pretty wearing it. Not all of us have the money to splurge on expensive fragrances, but every woman deserves luxury in her life, and Flirt gives every woman the chance to experience it. I wanted to create a fragrance collection that is exclusively ours and one that makes our Consultants proud. I can’t wait to hear what you think once you try it. Please share your feedback in my comments section!

*Audrey Hepburn Photo Credit: